E8 Blog

In this comprehensive guide, we'll take you through the steps of planning for growth and expansion for your startup, specifically for app founders.

In this article, we'll provide a comprehensive guide on how to negotiate terms with startup investors successfully.

In this article, we'll guide you through the process of identifying those key skills and roles, conducting a skills gap analysis, developing a talent management strategy, and more!

Amidst all the excitement, it's easy to forget about one crucial aspect of your company: culture and mission.

Learn how to turn your app idea into a successful reality with a well-crafted pitch deck. Our step-by-step guide will show you how to create a visually appealing presentation that communicates your app's unique value proposition, grabs attention, and convinces investors, partners, and customers that your app is worth their time and money.

Learn how to craft an unforgettable executive summary that provides a concise and compelling overview of your company's vision, products or services, market potential, and growth strategy.

A well-crafted pitch video not only showcases the app's unique features and benefits but also tells a compelling story that resonates with your target audience. In this guide, we'll walk you through the essential steps of creating a pitch video that will captivate viewers and drive downloads.

This comprehensive guide is designed to help app founders navigate the complex process of building relationships with investors, from identifying the right ones to approaching them and managing these relationships in the long run.

This guide aims to provide you with an extensive, step-by-step process to build your app prototype, ensuring that your app idea is brought to life in the most efficient and effective manner.

For app founders, understanding the basics of wireframing can make a significant difference in the success of your app, helping to reduce costs, improve user experience, and streamline the development process. In this comprehensive guide, we'll explore the ins and outs of wireframes, covering everything from their purpose to tips and best practices to help you get started on the right foot.

By creating user personas, developers can design better user interfaces, develop features and functionality that meet user needs, and craft content and messaging that resonates with their target audience.

Here are some of the most common questions asked by startup investors, so you can be better prepared for investor meetings, confidently address their concerns, and ultimately increase your chances of securing funding.

This guide will help you understand the different types of app investors, identify the ideal investor for your app, and provide tips on where and how to approach them.

In this comprehensive guide, we'll walk you through the process of performing a competitor analysis, providing you with valuable insights to enhance your app and stay ahead of the curve.

By understanding the pain points of your users, you can create an app that provides the solutions they need.

In this comprehensive guide, we'll delve into the key components of a strong elevator pitch and provide actionable tips to help you craft a pitch that leaves a lasting impression.

This comprehensive guide will help you navigate the complex world of investor meetings, from understanding your target investors to crafting a compelling pitch and mastering your presentation skills

In this guide, we’ll take a closer look at how to approach investors for your app, from understanding different types of investors to preparing a pitch and negotiating terms.

Craft a compelling value proposition for your startup with this comprehensive guide. Learn to define, communicate, and test your message effectively.

In this article, we'll explore how to define your app features. We'll discuss how to understand your users, brainstorm app features, prioritize them, document them, validate them, build them, launch them, and manage them.

In this article, we'll explore the differences between wireframes and prototypes, and when to use each.

Everything you need to know about usability testing for mobile apps, covering various testing methods, key usability metrics, and the process of preparing, conducting, and analyzing usability tests.

USPs are crucial for the growth and success of a business. They help to differentiate a business from competitors and create brand loyalty among customers. This article will explain what a USP is, why it is essential, and how to develop an effective USP.

By understanding who your app is designed for, you can create a marketing strategy that effectively targets those users, as well as tailor your app features to meet their specific needs. But how do you go about identifying your app's target market and users? Let’s break down this important process.

Validating your app idea before investing time and resources into development can help minimize the risk of failure and maximize the likelihood of success. In this guide, we'll explore the importance of validating your app idea and walk you through the essential steps.

As an early-stage entrepreneur, having a solid app idea can be the start of a journey that leads to significant success. But how do you go about pitching your idea to investors and securing the funding you need to bring your app to life?

We often talk about unicorns like Uber, Airbnb, Snapchat & Pinterest but little do we discuss what a unicorn exactly means.